When we first launched ‘KIN, we introduced Malaysia to Demi-Fine jewellery - bridging the gap between fine and costume, everyday wear and everyday luxury. Our Gold Vermeil and Rhodium-silver designs became everyday staples for women seeking contemporary and daily jewellery that’ll last without breaking the bank. 

Six years on, we’ve grown, and so has our jewellery, our vision, and our community. 

At the heart of ‘KIN has always been you - our kinship of mothers, creatives, CEOs, and everyday women and men who value quality, versatility and classic yet impactful designs. Our jewellery isn’t reserved for occasions, it’s for everyday life. It’s designed to live with you: part of school runs, workdays, nights out, and everything in between.

Now, in this new chapter of ‘KIN, we’re celebrating textures—textures of life and of who we are today.

Over the years, we’ve grown into three categories: signature daily staples in Gold Vermeil and Rhodium, fine jewellery in 18k and 9k Solid Gold—made to be treasured for a lifetime, and fashion-forward pieces like our Padel Loop, playful and bold to keep pace with our multi-layered customers. 

Still, whatever the piece, our promise remains: thoughtful design, uncompromising quality, and jewellery crafted for everyday life.